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Lavanya Rathnam
Recent Posts by this Author
Strategy
7 Best Practices to Create High-Converting Landing Pages
Know the seven best practices for creating high-converting landing pages.
Lavanya Rathnam
August 8, 2024
Data
Why Data Transparency Is Essential in Marketing?
Data transparency builds trust, meets compliance, and empowers both consumers and marketers. Know why it's essential for your marketing campaigns.
Lavanya Rathnam
August 8, 2024
Strategy
How European Companies Balance Marketing Goals with GDPR Compliance?
Here are some ways to strike a balance between compelling marketing campaigns and legal compliance with GDPR.
Lavanya Rathnam
August 8, 2024
AI
Key Digital Marketing Metrics in the Age of AI
Here’s a look at the top metrics that truly matter in today’s AI-powered marketing campaigns.
Lavanya Rathnam
August 8, 2024
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